Fire
Led product, design, and growth for a crypto security tool protecting over $750M in assets for 60,000+ users. The Fire extension was successfully acquired by Kerebus.
Fire Minting Game
The minting game was the first moment of delight that we wanted users to experience. We had them use the simulator to be able to know which card to get and not get 'rekt'!
First designs + Ads for the Fire Extension
These initial designs gained significant traction on Twitter. The combination of compelling ad copy and clear messaging proved crucial for expanding our user base.
Fire Simulator UI
This was the updated UI for the simulator that was built after our initial rush of users. It included enhancements and a design system for different types of core transactions on Ethereum.
Transaction of the Day
A hackathon project that turned into a real product the team built a way to encourage users to perform one transaction per day on Ethereum, designed to increase engagement with the extension and our future wallet.